I don’t work with brands and retailers very often. The primary reason is that I want to choose the things I endorse, not have them chosen for me. Recently, I was invited to apply for Sephora’s new affiliate program, #SephoraSquad.
A partnership with Sephora would give me the opportunity to work with a fabulous retailer and share products from a wide variety of lines and brands. I wouldn’t feel pressured to promote products that I don’t love because Sephora has so many amazing offerings, many of which I already endorse.
To apply, I had to answer a fairly long questionnaire about my blog, my readers, an my style. They’ve also asked for reader testimonials discussing why you read this site and why you trust my reviews. You can find my review site, here.
50 of you were already kind enough to share testimonials on my behalf. I hope a few more of you will join them because this could be a great opportunity for me to have some sponsored content without sacrificing authenticity and perspective.
(Plus, who wouldn’t want to be in whatever club Sephora was creating? Amirite?)