BPGP: LiQWd Volumizing Catalyst
Oct 2, 2012
Several years ago, I heard about an amazing product called LiQWd Volumizing Catalyst ($22). I wanted to purchase some, but it was only for sale via a website that struck me as more than a bit sketchy. So despite my love of big hair–it’s more like an obsession, really–I had to take a pass.
Then, last month, my Birchbox arrived and inside was a trial size of the volumizing catalyst. Once I had completed my happy dance, I jumped in the shower to wash my hair. I mentioned it was an obsession, didn’t I?
I am a firm believer that when it comes to body building of the follicular kind, sprays, gels and creams are all terrible impostors. The only products that have ever worked for me are frothy mousses. Until now.
I was fully prepared to be horribly disappointed by LiQWd. So imagine my surprise when it actually worked as well as my go to mousse (Pantene Pro-V Fine Hair Triple Action $4).
Not better, mind you, as well.
This would not have been enough to convince me to switch, except for one thing: the LiQWd spray isn’t drying like my mousse is. In fact, I think my hair is actually smoother, softer and less damaged since I started using it. And I certainly notice fewer flyaways.
Like any true volume addict (okay, maybe it’s an addiction more than an obsession), I tried mixing the LiQWd with the mousse. After all two products are better than one, right?
Sadly, not so much. In fact, the two times I tried this, I think my hair actually looked a bit weighed down. Kind of the opposite of what I was looking for.
LiQWd Volumizing Catalyst forced me to abandon one of my most deeply held beauty beliefs, that only mousse could raise my roots. The spray is light, moisturizing and gives me moderate lift. Sure, it’s not the giant Texas pageant hair that I was going for, but I’ll take it.
P.S. If you still haven’t joined Birchbox, I highly recommend that you take the plunge. Sure, not all the samples they send are winners, but I get enough good things to make it worth the $10 per month. Plus, they make great gifts for college students and younger relatives esp. now that they have Birchbox for Men.
Want to join? They put you on a waiting list until the next month, due to the way they do their ordering, but you can subscribe by clicking here.