A ModCloth Mea Culpa?
Aug 25, 2011
From time to time, I read a blog called Get Off My Internets, which analyzes the sometimes absurd world of fashion and fashion bloggers. On Tuesday, the site’s author took issue with a skirt that ModCloth was selling. But her complaint wasn’t about how hideous the skirt is, instead she disagreed with the retailer’s description:
Volunteering feels good, doesn’t it? It’s also a great excuse to travel, and this time your huge heart is taking you to Africa! Embody the vibrant personalities and positive spirits of the locals when you wear this dynamic maxi skirt with an gold exposed zipper!
Created by Lauren Moffatt, a favorite amongst fashion bloggers, this skirt’s wide, blue waistband matches its bottom hem, and every other olive brown, bright red, ivory, and blue vertical line is decorated with tansy-colored flowers. Wear it wonderfully with a solid-colored top, oversized beaded jewelry, and shoes that are just as pleasantly unexpected as its silky lining and the colorful bouquet that diagonally blooms above the hem of this skirt, and you’ll be loved by Tanzania locals for more than just your helping hands!
Now, this skirt costs $274.99. That’s right, you can own this…monstrosity of rejected fabric from the Brady Bunch costume department, or you can own a very nice dress/blazer/pair of work pumps. Confused? Me too. But the author at GOMI was confused for a different reason:
My gut tells me that trying to sell a $274.99 skirt by telling people to wear it volunteering in Africa just seems…tacky?
Yes. Tacky. Like the skirt itself. But maybe the folks at ModCloth saw the error of their ways because less than a day after this post, the description was changed. They even changed the name of the product to the “Tantalizing Tansies Skirt” to disable the GOMI link.
So let me ask this: Was the description tacky or no big deal? And do you think ModCloth had a genuine change of heart or did they just change the post to hide it from bad PR?
And if I might have a follow up, can someone please explain to me why anyone would pay $275 for this skirt? I wouldn’t wear this skirt if you paid me $275. I take that back. I suppose it would depend on how long they wanted me to wear it and where they wanted me to wear it. *wink*
For more hideousness from ModCloth, check out these Cicada earrings. Cause nothing says glamour like 2″ long bugs.